NeuLion Continues OTT Expansion in Europe
Live, and on-demand, digital video content product and service provider NeuLion, has confirmed that the NeuLion Digital Platform, currently powering Sky Sports, Eleven Sports Networks and others in Europe, and that will be used to power the English Football League starting in 2017, will be demonstrated at IBC 2016 .
With the recent acquisition of Saffron Digital, located in London, NeuLion now claims to provide the most comprehensive all-in-one video platform on the market used by the largest brands globally including NBA, UFC, Euroleague, Carrefour, Tribeca and others. In addition to the NeuLion Digital Platform, other demonstrations at IBC will include next generation encoding using the NeuLion MC Encoder and viewing of the first ever live OTT pay-per-view event available to consumers in 4K on Sony UHD TVs, delivered by NeuLion.
NeuLion will also be bringing together Nokia and Sony in its Next Generation Video Theatre on the show floor to demonstrate this year’s best 4K and 360 live streaming events.
NeuLion’s presence in online video delivery has enabled its continued growth in Europe through extensive international experience with large clients such as the NFL, Euroleague, NBA, UFC and Eleven Sports Network. In addition, its recent acquisition of Saffron Digital added enhanced technology to its platform and grew its London presence considerably.
As part of its expansion in Europe, NeuLion was recently chosen to power the new digital experience for the EFL. This will include the streaming, merchandising and payment services for all 72 club teams. EFL Chief Executive Shaun Harvey said: “In NeuLion we have the world’s leading digital company with whom we can form a productive partnership to drive additional value for our clubs and produce a series of digital products we can all be proud of.”
The combination of new technology, added workforce in London and extensive experience with long-term customers and new customers, has perfectly positioned NeuLion in Europe to take full advantage of the accelerating adoption of live and on-demand streaming as it continues to grow worldwide.
“We are excited to continue our expansion around the world,” said Roy Reichbach, President and CEO of NeuLion. “Our technology is best in class and we are now more ready than ever before to bring our expertise and experience to Europe.”